Simon T Bailey’s Blog

I was recently flying to Sacramento, CA to visit with Governor Schwarzenegger (ok, I am just kidding) and was reading one of four newspapers to catch up on the latest. In the USA Today money section, the question was posed by Experience.com  of 2,774 college students, “If you had two job offers and one company was “green”, would that have an impact on your decision?”  79% said yes and 21% said no.

Can you imagine what the answer to that question would have been just a decade ago? More than likely it would have been the other way around. Nevertheless, it was very telling to me to see that college students, who are the future workforce, want to join an organization that believes in doing its part in saving the planet and being environmentally friendly.

Perhaps the new way to recruit your future workforce is to tell them your “Green Story” and them pay them the greenbacks. More importantly, if they are to release their brilliance, ask them in what other ways the company should “Go Green!”

Simon Says…You may lose the battle over what you can pay them, but you may just win the war in enlisting them into your green movement!

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